About Us

After years of working with women artisans and self-help groups, NWVTI recognized that while many beneficiaries possessed traditional skills, they faced significant challenges in accessing markets, obtaining fair prices, maintaining product quality, and competing in larger markets. To address these challenges, NWVTI established the Producer Company as a sustainable business platform owned and managed for the benefit of artisans of Nagaland .

Background : Nagaland is renowned for its rich cultural heritage and traditional handloom and handicraft products. Every tribe possesses unique weaving patterns, bamboo and cane craftsmanship, wood carving, beadwork, embroidery, and other indigenous crafts that reflect the cultural identity of the State. However, many artisans continue to work in remote villages with limited access to organized markets, finance, modern product development, branding, and technology.
Recognizing these constraints, NWVTI initiated various livelihood programmes aimed at organizing artisans into groups, improving production techniques, enhancing product quality, and promoting entrepreneurship. As these initiatives expanded, it became necessary to establish a dedicated producer company that could undertake commercial activities while ensuring that the economic benefits reached the artisan community.

Vision and Mission :- The vision of NWVTI Handicraft & Handloom Producer Private Limited is to build a self-reliant and economically empowered community of artisans and weavers by promoting traditional crafts through sustainable enterprise development.
Its mission includes:
• Preserving and promoting the traditional handloom and handicraft heritage of Nagaland.
• Creating sustainable livelihood opportunities for women, youth, artisans, and rural producers.
• Improving market access through organized production, branding, packaging, and marketing.
• Encouraging entrepreneurship and income generation among rural communities. • Promoting environmentally sustainable and eco-friendly handmade products.
• Supporting inclusive economic growth through fair trade and producer participation.

Major Activities : Since its incorporation, the Company has undertaken various activities to strengthen the handicraft and handloom sector in Nagaland. These include:
• Procurement and aggregation of handloom and handicraft products from artisans and producer groups.
• Production, processing, finishing, quality improvement, and value addition.
• Design development in collaboration with skilled designers and master artisans.
• Packaging, branding, and product standardization.
• Marketing through exhibitions, trade fairs, retail outlets, online platforms, and institutional buyers.
• Capacity-building programmes for artisans and weavers.
• Entrepreneurship development and business management training.
• Promotion of traditional weaving, bamboo and cane products, handmade textiles, tribal jewellery, embroidery, and other indigenous crafts.

Products : The Company promotes a wide range of products representing the traditional craftsmanship of Nagaland, including:
• Traditional tribal shawls and woven textiles.
• Handwoven stoles, scarves, table runners, and home furnishings.
• Bamboo and cane handicrafts.
• Decorative handicraft items.
• Handmade bags and accessories.
• Tribal jewellery and beadwork.
• Embroidery and stitched products.
• Gift items and eco-friendly handmade products.
Each product reflects the cultural heritage of the local communities while meeting contemporary market requirements.

Livelihood Promotion : The Company serves as a bridge between artisans and the market by providing support in production planning, quality assurance, market intelligence, product diversification, and customer outreach. Through these interventions, artisans receive improved income opportunities, regular market access, and exposure to evolving consumer preferences.
Special emphasis is placed on women artisans, self-help groups, and economically weaker households, enabling them to participate in income-generating activities while preserving traditional skills passed down through generations.

Contribution to the Artisans : The Company contributes to Artisans development by:
• Creating employment opportunities in villages.
• Increasing household income through organized marketing.
• Preserving indigenous knowledge and traditional craftsmanship.
• Promoting women-led enterprises.
• Supporting skill development and entrepreneurship.
• Encouraging sustainable utilization of locally available natural resources.
• Reducing migration by creating local livelihood opportunities.

Future Plans : The Company aims to further expand its activities by:
• Establishing common production and design centres.
• Strengthening artisan producer groups across Nagaland.
• Developing export-quality products.
• Expanding digital marketing and e-commerce.
• Obtaining quality certifications and product branding.
• Collaborating with government departments, CSR partners, development agencies, and national institutions.
• Increasing domestic and international market access for traditional products.

Conclusion : NWVTI Handicraft & Handloom Producer Private Limited represents an important initiative towards combining traditional craftsmanship with modern enterprise development. While functioning as a producer company, its primary objective remains the economic empowerment of artisans, weavers, and rural producer groups through sustainable livelihood generation, market linkage, and preservation of Nagaland's rich cultural heritage.
The Company continues to work in close coordination with the Nagaland Women Vocational Training Institute and other stakeholders to ensure that the benefits of economic growth reach the grassroots level while safeguarding the traditional arts and crafts of the State for future generations.